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341.
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Incidencia de la Publicidad BTL y Medios Electrónicos en la Obesidad Infantil by
Material type:  Text Language: Spanish Publisher: Ecuador : Universidad del Azuay-Facultad de Ciencias de la Administración-Escuela de Contabilidad Superior, 2018
Dissertation note: Ingeniero en Contabilidad y Auditoría
Availability: Items available for loan: Biblioteca Hernán Malo González (1)Call number: UDA-BG T13558.
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342.
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343.
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344.
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Investigación de mercados by
Edition: 10a. ed.
Material type: Text; Audience:
General;
Language: Spanish Publisher: : , 2016
Availability: Items available for loan: Biblioteca Hernán Malo González (1)Call number: 658.83 M4788 BG00121.
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345.
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346.
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347.
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Comportamiento del consumidor by
Edition: 11a. ed.
Material type: Text; Audience:
General;
Language: Spanish Publisher: México : Pearson, 2017
Availability: Items available for loan: Biblioteca Hernán Malo González (1)Call number: 658.834 S6891 BG00136.
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348.
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Conceptos de administración estratégica by
Edition: 15a. ed.
Material type: Text; Audience:
General;
Language: Spanish Publisher: México : Pearson, 2017
Availability: Items available for loan: Biblioteca Hernán Malo González (1)Call number: 658.4012 D2491 BG00142.
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349.
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Percepción transcultural de la personalidad de marca de la bebida energética Redbull by
Material type: Text Language: Spanish Publisher: Ecuador : Universidad del Azuay-Facultad de Filosofía, Letras y Ciencias de la Educación-Escuela de Comunicación Social, 2017
Dissertation note: Licenciatura en Comunicación Social y Publicidad
Availability: Items available for loan: Biblioteca Hernán Malo González (1)Call number: UDA-BG T13411.
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350.
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Estrategia de marketing by
Edition: 5a. d.
Material type: Text; Audience:
General;
Language: Spanish Publisher: México : Cengage Learning, 2012
Availability: Items available for loan: Biblioteca Hernán Malo González (1)Call number: 658.8 F3837 BG00165.
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351.
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352.
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Parada de bus como espacio público de comunicación by
Material type: Text Language: Spanish Publisher: Ecuador : Universidad del Azuay-Facultad de Filosofía, Letras y Ciencias de la Educación-Escuela de Comunicación Social, 2017
Dissertation note: Licenciatura en Comunicación Social y Publicidad
Availability: Items available for loan: Biblioteca Hernán Malo González (1)Call number: UDA-BG T13332.
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353.
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Administración de ventas by
Edition: 9a. ed.
Material type: Text; Audience:
General;
Language: Spanish Publisher: México : McGraw Hill, 2009
Availability: Items available for loan: Biblioteca Hernán Malo González (1)Call number: 658.85 J721 BG00184.
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354.
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355.
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El fenómeno youtuber en Ecuador by
Material type: Text Language: Spanish Publisher: Ecuador : Universidad del Azuay-Facultad de Filosofía, Letras y Ciencias de la Educación-Escuela de Comunicación Social, 2017
Dissertation note: Licenciatura en Comunicación Social y Publicidad
Availability: Items available for loan: Biblioteca Hernán Malo González (1)Call number: UDA-BG T13239.
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356.
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ROI en social media: enfoque cualitativo by
Material type: Text Language: Spanish Publisher: Ecuador : Universidad del Azuay-Facultad de Filosofía, Letras y Ciencias de la Educación-Escuela de Comunicación Social, 2017
Dissertation note: Licenciatura en Comunicación Social y Publicidad
Availability: Items available for loan: Biblioteca Hernán Malo González (1)Call number: UDA-BG T13238.
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357.
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358.
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Marketing by
Edition: 16a. ed.
Material type: Text; Audience:
General;
Language: Spanish Publisher: México : Pearson, 2017
Availability: Items available for loan: Biblioteca Hernán Malo González (1)Call number: 658.8 A7351 BG00208.
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359.
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Dirección de marketing by
Edition: 1a. ed.
Material type: Text; Audience:
General;
Language: Spanish Publisher: México : Pearson, 2016
Availability: Items available for loan: Biblioteca Hernán Malo González (1)Call number: 658.8 K2919 BG00216.
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360.
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Fundamentos de marketing by
Edition: 13a. ed.
Material type: Text; Audience:
General;
Language: Spanish Publisher: México : Pearson, 2017
Availability: Items available for loan: Biblioteca Hernán Malo González (1)Call number: 658.8 K874 BG00224.
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